Change the Language value to 1033 (the code for US English). Common Troubleshooting Tips Game Crashes on Startup
Sometimes the installer defaults to the system’s primary language without giving the user a choice. How to Install the English Language Pack Blur Game English Language Pack Patcher
Since the developer, Bizarre Creations, is no longer active, official language updates are unavailable. Change the Language value to 1033 (the code for US English)
In some cases, you must tell Windows to look for the English files. Open Regedit . is no longer active
Translates all menu text, car names, and HUD elements.